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- James Nichols in the Bay Area Business Magazine
- James Nichols in the Tampa Bay Business Journal (PDF)
- Nichols Insurance in the Clearwater Chamber Newsletter (PDF)
- Nichols Insurance ranked #1 in the USA by United Healthcare
- Humana Leaders Club, 4 years in a row



Nichols Insurance Associates, established in 1993, provides businesses and individuals with affordable health and life insurance, and supplemental benefits. We offer the latest plans introduced into healthcare as well as more traditional plans. Located in historic downtown Safety Harbor, Florida, we serve businesses throughout Florida and individuals across the continental U.S.

We are committed to providing you with affordable health insurance and excellent customer service.

Our experienced sales staff makes the process of obtaining insurance simple and easy. Our Client Services department is always eager to answer your questions and assist you.


- Experienced Benefits Consultants compile, review, and discuss your
options with you.

- Client Services assists you with billing, claims, enrollment eligibility, changes, benefit questions, and renewals.